Wrangell Brand Book

Wrangell Seafoods Inc. approached Dept of Energy in hopes that we could measure the strength of their brand presence and make recommendations for a more cohesive identity. After a complete audit of their current communication tools and an investigation into the company’s competitive landscape, we traveled to Southeast Alaska for an intimate look into this age-old way of life.

One outcome of this process is what you see here—a handmade book chronicling the things we learned and what we recommend for the future of WSI. Like most of our projects, it’s a solution completely unique to the client. Among other deliverables, we assembled a laser-engraved wall fixture to be used as an inspirational and company-heritage piece. Stay tuned for more results of this developing brand story.